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Playful Cartoon Patterns

Matt Saunders Renders Cute Images that Look Like Whimsical Wallpaper

— January 31, 2012 — Art & Design
Any of these wonderful Matt Saunders creations would make great wallpaper or wrapping paper. Titling this collection ‘Patterns,’ the Leeds-based artist has drawn whimsical depictions of cats and bears dressing up in various costumes and then repeated each doodle to produce mesmerizing one-of-a-kind illustrations. The images reiterate themselves so seamlessly that they are entirely ready for commercial use. Who wouldn’t want to be treated to a barrage of bears dressed in business suits and pirate garbs when walking into a room or whilst receiving a present?

Matt Saunders -- more popularly known under his pseudonym Rabbit Portal -- works as a freelance illustrator, director, animator and editor. His whimsical child-like rendering style is the very definition of endearing, which is probably why he’s been featured in dozens of big-name art magazines.
Trend Themes
1. Whimsical Illustration - The trend of incorporating cute & playful cartoon patterns in commercial products such as wallpaper, wrapping paper, and other merchandise.
2. Repeated Illustrations - The trend of producing patterns by repeating the same illustration over and over, creating a mesmerizing one-of-a-kind design that is ready for commercial use.
3. Child-like Rendering - The trend of using a cartoonish child-like rendering style in illustrations to create a sense of nostalgia and endearment.
Industry Implications
1. Wallpaper and Home Decor - The use of whimsical cartoon patterns in wallpaper and home decor, providing an opportunity for illustrators to collaborate with interior designers and home decor brands to create unique products.
2. Gift Wrapping and Stationery - The trend of using playful cartoon patterns in gift wrapping paper, greeting cards, and other stationery products, providing an opportunity for illustrators to collaborate with greeting card and stationery brands to create unique products.
3. Fashion and Accessories - The use of cartoon illustrations in fashion and accessories such as t-shirts, bags, and phone cases, providing an opportunity for illustrators to collaborate with fashion and accessory brands to create unique products.
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