The Martin Margiela Replica Sneaker is Made with Real Paper

 - May 9, 2010   Updated: May 18 2011
References: & highsnobiety
The Martin Margiela Replica Sneaker was inspired by the classic 1970s rubber sole Austrian sneaker. Made in Italy, from soft calf leather, the sneaker features a paper application made with real paper that gives the clean and simple shoe a shabby-chic feel.

Martin Margiela is no stranger to distressed sneakers, and this addition to the footwear collection complements his previous paint-splattered shoes.

Implications - Many brands are opting for a more natural, organic look when it comes to presenting their product. Consumers are bombarded with flashy imagery every day, so it helps if brands can take the minimalist approach for a more peaceful aesthetic, which is an attribute many can appreciate in their busy lives.