Marktd is a reference system that highlights marketing articles considered valuable by the marketing community. Marketers submit articles they either write or just find on the web and other marketers vote on the value of those articles. The most popular articles reach the front page.
Implications - Because sites like this rely upon crowdsourced ratings to determine which articles are deemed important, they afford users the opportunity to streamline their viewing time. A company hoping to stay on the cutting edge of the marketing industry can avoid wasting hours sifting through useless or incomplete data thanks to this kind of system, and ultimately ensure that only pertinent and valuable information is gleaned for their respective business.
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