With her Spring/Summer 2009 collection, Marchesa proved that sometimes the best gift you can bring to a party is yourself.
At Mercedes Benz New York Fashion Week, Marchesa sent a stunning display of gowns down the runway, a perfect assembly to get affluent show goers excited about gowns for New Years eve (do you think they care this is the collection for next spring?!)
Giant ribbons topped Marchesa's dresses, as if they were marking the models as elaborate gifts. Whether they're labeling themselves as eye candy gifts for their beaus, or simply adding the trimming to a luxury gift to themselves, these gowns are undeniably more than just impulse buys and sure to belong to their most cherished sartorial possessions.
People as Presents
More Stats +/-
Bridal Couture Previews
Latex Gone Girlie
Angel Wings and Headdresses
Adult Spot Treatment Gels
Company-Wide Clean Beauty Launches
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.