'Mansory,' the luxury car modification company, has partnered up with Ferrari to create the 'Mansory Ferrari Roma.' This is a modified version of the Ferrari Roma that originally released in 2019. Mansory redesigned the entire two-door coupe with a body kit that makes it appear sturdy and strong. Firstly, the hood, grille, and steering wheel have been swapped out for carbon fiber versions.
Aside from these carbon fiber alterations, Mansory has redesigned the rear bumper, side skirts, and rear-view mirrors with a marble-like design. The interior has been coated in red and black leather and plush carpets to create an ultra-comfortable cabin. The Mansory Ferrari Roma also has improved performance metrics over the original. The engine now boasts 711 horsepower at 638 lb-ft of torque, and the top speed is now 206 mph.
The Mansory Ferrari Roma is a luxury daily-driver car that is intended to deliver a premium, high-end riding experience, even when used for running errands or driving to work.
Image Credit: Mansory, Ferrari
Why This Trend Is Growing
- Luxury Car Modifications
- The trend of modifying high-end cars to enhance their appearance and performance to create unique luxury vehicles for the affluent market.
- Personalized Supercars
- The trend of creating bespoke cars to suit individual preferences, including custom exterior designs, luxurious interiors, and improved performance metrics.
- Daily-driven Supercars
- The trend of transforming high-performance supercars into comfortable and practical vehicles suitable for day-to-day use without compromising on performance.
Industries Being Reshaped
- Luxury Automotive
- The luxury automotive industry has the opportunity to capitalize on the demand for customized and personalized supercars for the high-end market.
- Automotive Manufacturing
- The automotive manufacturing industry has the opportunity to adapt to the changing demands of customers who want more personalized and daily-driven supercars.
- Auto Parts & Accessories
- The auto parts and accessories industry has the opportunity to develop innovative parts and features that enhance the performance, appearance, and comfort of luxury supercars modified for daily use.
