Charitable Hurricane Tees (UPDATE)

Clean the Sky - Positive Eco Trends & Breakthroughs

The Manhattan Blackout Tee by Sebastian Errazuriz is Endearing

— November 13, 2012 — Fashion
In wake of Hurricane Sandy and the electrical outages of the east coast, the Manhattan Blackout Tee by Sebastian Errazuriz is a darling street style piece. The t-shirt is white in color and is dip-dyed in black ink to accentuate the electrical failure during the New York City blackout. The New York City subway system is printed on the front to add a special connection with the consumer. All profits of the t-shirt go straight to Hurricane Sandy relief programs around the country.

The inspiration for this particular design comes from Sebastian Errazuriz seeing a water line mark on the wall of his flooded Chelsea gallery. The shirt is made of 100 percent real cotton.

Trend Themes

  1. Charitable Fashion — Opportunity to incorporate charitable donations in fashion industry through disaster-related items.
  2. Dip-dyeing Technique — Dip-dyeing textile technique gaining popularity in streetwear due to its unique visual appeal.
  3. Localized Fashion — Clothing items featuring local landmarks or events growing in popularity for consumers seeking personal connections with their apparel.

Industry Implications

  1. Fashion — Fashion businesses can incorporate charitable initiatives in response to natural disasters.
  2. Textile — Textile companies can explore new dyeing techniques such as dip-dyeing to create visually appealing products.
  3. Tourism — Tourism industry can capitalize on localized apparel products featuring popular landmarks or events in the area.
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