Malance is a tool that aims to help users find balance with their finances. It can be difficult to keep track of expenses, especially while living in such a fast-paced and consumer-oriented society. The conceptual design aims to inform users of their daily consumption through visual means.
Using the principle of scale, Malance works to fight against impulsive shopping. It works by setting a target consumption amount using weights. A compatible app helps users record manage, and save their consumption habits in a more convenient and accessible manner. Malance takes the work out of balancing finances through a visual representation of the user's spending habits. The conceptual tool could help reduce unnecessary purchasing while increasing savings.
Image Credit: Jinwoo Jang, Eojin Roh, Jungmin Park, Sungyean Na, and Dabin Won
Why This Trend Is Growing
- Visual-driven Financial Tracking
- Develop visual-driven tools for tracking financial consumption for easier financial balance
- Gamified Personal Finance
- Develop gamified tools to encourage responsible financial consumption and monitoring
- Target-based Consumption Tracking
- Develop tools focused on tracking consumption towards a specific financial goal to help users find balance
Industries Being Reshaped
- Finance Industry
- Integrate visual financial tracking tools to help streamline and improve finance industry processes
- Retail Industry
- Partner with visual financial tracking tools to help customers make informed purchasing decisions and improve the shopping experience
- App Development Industry
- Develop app-based tools that integrate visual tracking and gamification elements for personal finance monitoring and management
