Lush Cosmetics' Magnesium Collection Soothes Sore Muscles
Laura McQuarrie — February 13, 2023 — Fashion
References: lush
There are three Magnesium Massage Bars in Lush Cosmetics' new Magnesium Collection, all of which are ready to be smoothed over skin to soothe sore muscles and create a sense of deep relaxation. In this new product trio, there's one called Before, another called After and a third self-explanatory one named Deep Sleep.
The Before Magnesium Massage Bar helps to prepare the body for a workout with an invigorating blend of caffeine powder and magnesium oil. Alternatively, After is a topical bar that provides cooling relief after a workout with arnica, magnesium oil and refreshing mint.
Lush Cosmetics' Magnesium Collection also includes Epsom Salt Cubes that can be dropped in the bath to create a soothing soak prior to using one of the Magnesium Massage Bars.
The Before Magnesium Massage Bar helps to prepare the body for a workout with an invigorating blend of caffeine powder and magnesium oil. Alternatively, After is a topical bar that provides cooling relief after a workout with arnica, magnesium oil and refreshing mint.
Lush Cosmetics' Magnesium Collection also includes Epsom Salt Cubes that can be dropped in the bath to create a soothing soak prior to using one of the Magnesium Massage Bars.
Trend Themes
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Magnesium Products — The trend for magnesium products presents opportunities to create innovative and targeted product lines for personal wellness and sports recovery.
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Topical Bars — The trend for topical bars presents opportunities to develop portable, convenient and eco-friendly personal care solutions with customized blends for different needs.
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Bath Additives — The trend for bath additives presents opportunities to create multi-sensory and therapeutic experiences for relaxation, detoxification, hydration and more.
Industry Implications
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Personal Care — The personal care industry can leverage the trend for magnesium products, topical bars and bath additives to meet the growing consumer demand for natural, holistic and effective wellness solutions.
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Sports and Fitness — The sports and fitness industry can leverage the trend for magnesium products and topical bars to provide targeted and evidence-based recovery and performance support for athletes and enthusiasts.
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Luxury and Spa — The luxury and spa industry can leverage the trend for bath additives to create immersive and high-end experiences that combine ancient traditions, modern technologies and exclusive ingredients.
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