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Braille Perfume Packaging

Design by Madeleine Skjelland Eriksen for Ègoiste by Chanel is Stun

— May 21, 2011 — Marketing
Perfumes come in all shapes and sizes but for the people who are unable to perceive such beauty, it can be difficult to appreciate its presence. The design done by Madeleine Skjelland Eriksen for Ègoiste by Chanel receives a braille makeover that allows everyone to enjoy the fragrance.

Designed in a sleek, steel bottle to "underline the masculinity and sophistication" of the product, Eriksen does a great job at incorporating the braille as an integral part of the packaging. Slotted neatly under each printed word, this covering allows both the blind and those blessed with the ability to see to fully enjoy everything that the product has to offer. The design by Madeleine Skjelland Eriksen for Ègoiste by Chanel has the greater good in mind.
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