As 'Mad Men' wraps up another season, costume designer Janie Byrant launches her collaboration with Nailtini. Intended to resemble the rich, luxurious fabrics of cocktail attire, a collection of four nail polishes is available in time for the holidays.
These Mad Nail Cocktails come in shades of Deauville, Bourbon Satin, French 75 and Stinger. For more fashion tips inspired by the series, Bryant will release her new book, 'The Fashion File: Advice, Tips, and Inspiration from the Costume Designer of ‘Mad Men'' next month.
Why This Trend Is Growing
- Luxurious Nail Polish Collections
- Opportunity for beauty brands to create premium nail polish collections inspired by high-end fashion.
- Collaborations with TV Costume Designers
- Potential for fashion brands to collaborate with costume designers to create limited edition product lines.
- Fashion-inspired Beauty Books
- Market for beauty and fashion books that provide advice and inspiration from renowned costume designers.
Industries Being Reshaped
- Beauty Products
- Opportunity for beauty brands to capitalize on the trend of creating high-end, fashion-inspired nail polish collections.
- Fashion Design
- Fashion brands can tap into the trend of collaborating with TV costume designers to create exclusive product lines.
- Publishing
- Opportunity for publishing companies to release more beauty and fashion books that showcase advice and inspiration from costume designers.
