Destructive Dystopian Video Games

The Mad Max Video Game Centers on Vehicular Combat

Warner Brothers released a spectacular new trailer for the Mad Max video game, due to be released for PC, PlayStation and Xbox gaming platforms in 2015. The game is based on the dystopian 1970s Australian movie of the same name. Gamers play as Mad Max, a "lone warrior" and "reluctant hero with an instinct for survival."

The Mad Max video game is an open world sandbox action affair in which vehicles play a central role; this makes the game a mouth-watering prospect for gamers with an affinity for vehicles. The game's titular character Mad Max uses a blend of vehicle-based combat and feet-on-the-ground fighting to combat the bad guys.

The central vehicle in the video game is Mad Max's 'Magnum Opus', an angry-looking beast of a vehicle that resembles a Ford XB Falcon. The game's official blurb instructs players to "survive the wasteland and customize the ultimate combat vehicle to overtake even the fiercest enemy."

Open World Sandbox Games
Opportunity for game developers to create immersive open world sandbox games centered around unique concepts like vehicular combat.
Vehicle-centric Gameplay
Chance for game developers to create gameplay experiences that heavily emphasize vehicle-based combat and customization.
Adaptation of Film to Video Games
Potential for game developers to adapt popular films into engaging video game experiences that appeal to fans of the original content.

Sectors Adopting This

Video Game Development
Disruptive innovation opportunities for video game companies to create unique and immersive open world sandbox games that focus on vehicle combat.
Automotive
Opportunity for automotive companies to collaborate with game developers to create virtual vehicles and explore virtual customization options.
Entertainment
Potential for entertainment companies to expand their reach by licensing popular films for adaptation into video games, attracting a wider audience.
SCORE
2.0 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 10%
Activity 41%
Freshness 8%

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