Soccer-Tracking Luxury Smartwatches

Hublot's Wear Os Watch Will Give You Updates on Soccer Games

Hublot launches a stylish luxury smartwatch silhouette that is geared toward soccer enthusiasts and keeping them informed. The timepiece will likely elevate the anxiety, that die-hard fans experience, when they are at the workplace and there is a game on. The product will give the wearer frequent World Cup updates.

The luxury smartwatch was conceived, as FIFA asked Hublot to create a piece specifically for referees. The silhouette is made out of titanium and it mimics the company's original 'Big Bang.' Albeit the name of the watch is quite wordy -- The 'Big Bang Referee 2018 FIFA World Cup Russia,' its functionality and user interface is quite straightforward. Among various bits of game information, the luxury smartwatch will keep consumers in the loop by vibrating and displaying the word 'GOAL,' when a team scores.

Sports-tracking Smartwatches
Developing luxury smartwatches specifically for sports fans, which provide live updates and stats during games.
Luxury Wearable Tech
Merging luxury products with wearable technology to create premium products for the luxury market.
Smartwatches for Referees
Creating smartwatches tailored for referees with a user interface that is easy to use during games.

Sectors Adopting This

Sports Retail
Integrating luxury smartwatches with sports apparel to create product bundles that cater to sports enthusiasts.
Wearable Technology
Developing luxury wearable technology products that are innovative and integrate with mobile apps.
Broadcasting and Streaming Services
Partnering with luxury smartwatch manufacturers to bring live sports updates to wearable tech devices.
SCORE
3.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 52%
Activity 58%
Freshness 8%