Luxury Brownies By Dolcielo

 - Nov 29, 2006   Updated: Apr 21 2011
References: dolcielo & luxist
Now you can purchase Luxury Brownies baked specifically for discerning adults. Dolcielo features a number of all natural recipes, with formulations like, "Seductive dark chocolate and walnuts". A minimum order is $50.

Implications - Products that were seen as more 'domestic' have become more luxurious over time. The idea that one can combine a simple recipe for brownies with a luxury product such as champagne appeals to a market that desires to feel sensual and high class. It also plays off the idea of being a grown up because it updates classic products that they grew up consuming into an item that can be deemed more sophisticated. Luxurious products appeal to consumers who desire to feel high class.