Ultra-Elegant Luxe Outerwear Collections

Prada's Fall/Winter 2018 Offering Has Sporty Undertones

High fashion label Prada releases its Fall/Winter 2018 collection of luxe outerwear and the garments strike a good balance between busy and minimalist design. Dubbed the 'Linea Rossa,' the capsule includes jackets, raincoats, parkas, pants, and vests. The sleek silhouettes definitely have a retro nuance to them which is subtly communicated with a contemporary sense of style.

Prada's luxe outerwear offerings are highly functional as well, ensuring that consumers feel elegant and supported in their gear while they engage in winter activities. In addition, the Fall/Winter 2018 capsule includes half-zip mid layers, thermal and compression longjohns, socks, lifestyle sunglasses, and even bucket hats.

Aside from the monochromatic silhouettes, Prada's luxe outerwear collection brings the spotlight on a selection of extravagant prints that boast odd graphic combinations like bananas and flames, for example.

Luxe Outerwear Design
Focusing on luxurious and functional outerwear design for the winter season.
Retro Minimalism
Bringing a contemporary sense of style to a retro minimalist approach.
Printed Outerwear
Integrating extravagant prints to add unique and eccentric touches to traditional winter wear.

Industries Being Reshaped

Fashion
Exploring innovative design solutions that fuse practicality with luxury for winter wear.
Sporting Goods
Concentrating on creating functional winter wear to accommodate winter activities.
Accessories
Designing complementary accessories like bucket hats and sunglasses to accompany functional winter wear.
SCORE
6.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 90%
Activity 84%
Freshness 8%