Seasonal Lobster Poke Bowls

Pokeworks Has Added a New Luxe Lobster Bowl for Summer

Pokeworks, the leading fast-casual poke brand, is setting itself apart from the competition this summer with a luxurious new offering: the Luxe Lobster Bowl.

Just as the name suggests, the new Luxe Lobster Bowl is a high-quality poke bowl made with delicious chunks of real lobster meat. The lobster itself is sourced from King & Prince and then prepared fresh in the chef’s kitchen. To complement the flavors of this rich and flavorful protein, Pokeworks then adds juicy mandarin oranges, sweet surimi, some fresh-cut vegetables, and the brand's signature Ponzu Fresh sauce, all served over a bed of fluffy white rice. Customers also have the option to "Poke Your Way" and customize their lobster bowl any way they want.

The new Luxe Lobster Bowl can be found now through October 3, 2023.

Image Credit: Pokeworks

Luxurious Poke Bowls
The introduction of the Luxe Lobster Bowl by Pokeworks highlights the rising trend of luxurious poke bowls that feature high-quality ingredients like lobster.
Gourmet Fast-casual
Pokeworks' addition of the Luxe Lobster Bowl taps into the trend of gourmet fast-casual dining, offering customers a more elevated and indulgent poke experience.
Customized Dining
The option to customize the Luxe Lobster Bowl according to personal preferences reflects the growing trend of customized dining experiences where customers can create their own unique dishes.

Sectors Adopting This

Fast-casual Restaurants
The introduction of the Luxe Lobster Bowl presents a disruptive innovation opportunity for fast-casual restaurants to elevate their menu offerings and attract customers seeking more upscale dining experiences.
Seafood Suppliers
The demand for high-quality seafood ingredients, such as lobster, in luxurious poke bowls opens up disruptive innovation opportunities for seafood suppliers to provide unique and sustainable sourcing options.
Food Delivery Services
With the growing popularity of gourmet fast-casual and customized dining experiences, food delivery services can capitalize on the trend by offering convenient delivery options for customers looking for elevated poke bowl options like the Luxe Lobster Bowl.
SCORE
2.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 22%
Activity 38%
Freshness 18%