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Female-Targeted Smartwatches

Clean the Sky - Positive Eco Trends & Breakthroughs

The Omate Lutetia Smartwatch is Designed For Women

— October 16, 2014 — Fashion
The Omate Lutetia is a smartwatch that proves that tech isn't just for geeky dudes with big glasses, it can also be the domain of fashion-forward women who want to embrace tech without compromising on their personal style.

This smartwatch uses Bluetooth Low Energy 4.0 to provide notifications for emails, calls, text messages and social network updates. Interestingly, the watch can connect with both iPhones and Android smartphones. Its dial is circular and features an always-on LCD display.

The watch is claimed to be the first smartwatch designed exclusively for women. It has a glittery look reminiscent of jewelry watches, and has a small stainless steel build suitable for smaller-sized wrists.

The Omate Lutetia smartwatch can be pre-ordered now, with shipping set to commence in December. The watches cost $169 apiece and ship in gold, silver and rose gold versions.
Trend Themes
1. Fashion-forward Smartwatches - Disruptive innovation opportunity: Create stylish and fashionable smartwatches designed exclusively for women to meet the growing demand for wearable tech in the fashion industry.
2. Gender-specific Tech Products - Disruptive innovation opportunity: Develop gender-specific tech products, like smartwatches, that cater to the different needs and preferences of male and female consumers.
3. Cross-platform Connectivity - Disruptive innovation opportunity: Create smartwatches that are compatible with both iPhone and Android smartphones, offering seamless connectivity options for a broader consumer base.
Industry Implications
1. Fashion Tech - Disruptive innovation opportunity: Combine fashion and technology to create new product categories like stylish smartwatches that appeal to fashion-forward consumers.
2. Wearable Tech - Disruptive innovation opportunity: Tap into the growing market of wearable technology by designing gender-specific smartwatches that prioritize style and functionality.
3. Consumer Electronics - Disruptive innovation opportunity: Introduce innovative smartwatches that offer cross-platform compatibility, enabling seamless integration with different smartphone operating systems.
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