Luke Vicious, the multitalented artist who formerly collaborated with CNTRBND on a collection of apparel, recently joined up with GR8, a retailer that's based out of Tokyo.
For GR8, Vicious hand-painted a series of portraits and other works onto the backs of different jackets and t-shirts. Included in the collection is apparel that features Snoop Dogg and other pop culture icons, retro cartoons, and slogans. In order to complement the large paintings that decorate the apparel, Luke Vicious and GR8 made use of garments that are distressed. This contributes to the modern punk aesthetic that the collection boasts, with the garments meant to look well-worn rather than brand new.
The collection is set to become available on November 18th.
What Makes This Trend Stand Out
- Hand-painted Streetwear
- Opportunity for artists to collaborate with fashion retailers to create unique hand-painted apparel collections.
- Distressed Garments
- Growing demand for fashion items that capture a modern punk aesthetic through intentional distressing techniques.
- Pop Culture Icons
- Increasing interest in streetwear featuring hand-painted portraits of popular celebrities and retro cartoons.
Sectors Adopting This
- Fashion Retail
- Fashion retailers can explore collaborations with artists to offer limited edition hand-painted streetwear collections.
- Apparel Manufacturing
- Manufacturers can invest in distressed garment production techniques to meet the demand for modern punk-inspired fashion items.
- Art and Design
- Artists can leverage their skills to partner with fashion brands and create hand-painted apparel featuring pop culture icons and retro cartoons.
