Studio 54 Collections

The Lucian Matis Spring 2013 Line is Reminiscent of 70s Nightclubs

The Lucian Matis Spring 2013 collection hit catwalks at the 2012 Toronto Fashion Week showing. The former Project Runway Canada contestant has been working on his ready-to-wear expertise since 2007, and he has since expanded his following, vision and penchant for posh ensembles.

Titled 'Matis by Lucian Matis,' the apparel stunned audience members with flashes of bright yellow and twisting, kaleidoscope patterns. Many of the pieces were reminiscent of Studio 54 styles, seen in the gilded pant suits and psychedelic patterns.

One of the best aspects of the Lucian Matis brand is its applicability. Although the dresses, blazers and skirts are flashy and quite over-the-top, they still maintain a sense of tradition and modesty about them, making the outfits appropriate for numerous settings.

70s Nightclub Fashion
Disruptive innovation opportunity: Designing modern clothing with a retro 70s nightclub aesthetic.
Kaleidoscope Patterns
Disruptive innovation opportunity: Introducing vibrant and mesmerizing patterns into various fashion collections.
Ready-to-wear Expertise
Disruptive innovation opportunity: Creating high-quality and fashionable ready-to-wear clothing for diverse settings.

Who This Affects Most

Fashion
Disruptive innovation opportunity: Incorporating nostalgic elements into modern fashion designs.
Apparel
Disruptive innovation opportunity: Experimenting with bold and unconventional styles to capture consumer attention.
Design
Disruptive innovation opportunity: Infusing traditional elements with contemporary fashion to create unique and versatile clothing lines.
SCORE
3.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 56%
Activity 31%
Freshness 8%