The Loudmut FW13 ad campaign is contemporary and sleek through and through. From the minimalist living space it is capture in to the monochromatic palette the fashion line adheres to, it is hard not to imagine the pieces on a high-powered woman who wants to keep up with the boys without compromising her own style. The Loudmut FW13 collection easily helps to achieve this by feminizing the menswear-inspired designs.
Starring model Natalia Vodianova, the Loudmut FW13 ad campaign was shot by Belgian photographer Willy Vanderperre. The Russian beauty, who has recently revealed that she is pregnant, is clad in everything from black curve-hugging dresses to white pantsuits and even more daring gold-sleeved jackets. Although the looks are mainly minimalist, there is a surprising amount of details in the line.
What Makes This Trend Stand Out
- Menswear-inspired Fashion
- Opportunity for disruptive innovation in gender-neutral clothing lines and blurring of traditional fashion categories.
- Minimalist Living Spaces
- Opportunity for disruptive innovation in furniture and home decor that complement a minimalist lifestyle and fashion sensibility.
- Monochromatic Palettes
- Opportunity for disruptive innovation in sustainable fashion lines that utilize natural dyes and reduce water usage in production.
Sectors Adopting This
- Fashion
- Opportunity for disruptive innovation in gender-neutral clothing lines and blurring of traditional fashion categories.
- Furniture
- Opportunity for disruptive innovation in furniture and home decor that complement a minimalist lifestyle and fashion sensibility.
- Sustainable Fashion
- Opportunity for disruptive innovation in sustainable fashion lines that utilize natural dyes and reduce water usage in production.
