Mexican fashion collective Los Vladimirovich presents their Spring/Summer 2014 collection in this dark and cinematic image series. The collection is worn by model Chris Colton who poses amidst a grey, seaside setting.
The model is dressed in the label's structured leather jackets, subtly printed suits and light-weight linen blazers that are the epitome of effortlessly cool styling. With a dramatic and brooding look, Chris embodies a mysterious character who jumps on shore and submerges his body in water while pose for the camera's lens.
The Los Vladimirovich Spring/Summer 2014 collection campaign brings its dark and mystical vision to life. The collection looks to the Black Sea and the Aztec calendar for inspiration and opts for dramatic images that define the aesthetic of their brand.
Why This Trend Is Growing
- Dark Fashion Advertising
- The use of moody and cinematic imagery in fashion advertising to create a mysterious brand aesthetic.
- Printed Suits
- A trend towards incorporating subtle prints in menswear suiting.
- Structured Leather Jackets
- The continued popularity of timeless, classic leather jackets in fashion collections.
Industries Being Reshaped
- Fashion
- Opportunities for fashion brands to capitalize on dark and dramatic imagery to create a strong brand aesthetic.
- Menswear
- Opportunities for designers and brands to experiment with incorporating subtle prints in menswear suiting for added interest.
- Leather Goods
- Opportunities for leather goods brands to focus on crafting timeless and versatile leather jackets that remain in style.
