PiecesofThere Provides Local Product Packages with State Themes
Alyson Wyers — June 26, 2014 — World
References: piecesofthere & springwise
While some subscription services might be more focused on letting you have a taste of the world, these local product packages offer recipients a taste of their own state. The United States-specific care packages are ideal for homesick students or other friends or family members far from home.
Each of the 50 states is represented by packages consisting of a variety of curated local products from a range of local vendors. Gift boxes are also available that only carry items from a particular merchant. The local product packages are specially compiled to only include items from that state or are strongly associated with it. So if you are missing a particular product or place, you can have it shipped to the state you're currently residing in.
Each of the 50 states is represented by packages consisting of a variety of curated local products from a range of local vendors. Gift boxes are also available that only carry items from a particular merchant. The local product packages are specially compiled to only include items from that state or are strongly associated with it. So if you are missing a particular product or place, you can have it shipped to the state you're currently residing in.
Trend Themes
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State-specific Gift Subscriptions — The trend towards state-specific gift subscriptions presents opportunities for curated local products to reach a wider audience.
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Curated Local Products — The trend towards curated local products offers opportunities for small businesses to gain exposure and expand their reach.
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Personalized Gifts — The trend towards personalized state-specific gifts presents opportunities for businesses to offer unique and customized products to their customers.
Industry Implications
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E-commerce — The e-commerce industry can capitalize on the trend towards state-specific gift subscriptions by partnering with local vendors to offer curated products to customers.
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Tourism — The tourism industry can tap into the trend towards curated local products by promoting and marketing unique local products to tourists.
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Small Business — The trend towards personalized state-specific gifts presents an opportunity for small businesses to offer unique and customized products to their customers and gain exposure.
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