Coiled Cardboard Structures

The Living Nature Pavilion Explores How Space and Light Interact

I thought cardboard creations would get old by now, but the Living Nature pavilion proves me wrong. Keeping the eco-friendly tradition alive, this installation is a contemporary indoor design that is stunning to take in.

Designed by Spanish architect Hector Ruiz Velazquez, the Living Nature pavilion is currently located at Habitat Valencia in Valencia, Spain. This coiled creation explores the interaction of space and light through these cardboard bricks. In the center lies a pool with running water.

Cardboard Architecture
There are opportunities for disruptive innovation in the construction industry to explore the use of sustainable and eco-friendly materials like cardboard in building structures.
Interactive Design
The integration of space and light in the Living Nature pavilion showcases the potential for interactive design concepts that engage visitors and create immersive experiences in various industries, such as retail or museums.
Eco-friendly Installations
The Living Nature pavilion demonstrates the demand for eco-friendly installations, opening up opportunities for innovation in creating sustainable spaces and structures across different sectors, including event planning or urban development.

Industries Being Reshaped

Construction
The construction industry can leverage the concept of coiled cardboard structures to disrupt traditional building methods and incorporate sustainable practices into architectural projects.
Design
The integration of space and light in the Living Nature pavilion presents an opportunity for disruptive innovation in the design industry, particularly for creating interactive and immersive spaces that enhance user experiences.
Event Planning
Event planners can explore the use of eco-friendly installations, inspired by the Living Nature pavilion, to create unique and sustainable event spaces that align with environmentally conscious consumer preferences.
SCORE
4.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 80%
Activity 47%
Freshness 8%

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