These books are utterly fab in every way. Written in the style of the Mr & Miss series they look at pop icons such as Britney and Madonna. A good preset for yoru celeb obssessed friends.
Implications - Companies that are attuned to the celebrity fascinations of their consumers are ideally situated to give their target market exactly the kind of product that they crave. Products like this present an irreverent but amusing way to enjoy pop culture, and as a result, consumers find them simultaneously entertaining and valuable. The best part about products that adopt this philosophy is that they can easily be updated and improved from year to year based on which celebrity is currently popular or in vogue.
Little Miss Popstars Books
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