The iconic Air Jordan 1 Low sneaker model recently launched the Dark Teal colorway and following in its steps is the brand new Light Teal palette. The low-cut silhouette gets a playful set of tones with a lighter base, with smooth white leather making up the upper's base foundation.
It is then overlaid with a light teal hue informed by patent leather materials for a slight contrast with the shine. The insole lining is colorful and showcases mismatching mosaic patterns in a triangular shape. The classic Jordan Wing emblem is stitched into the heel counter in white on the teal base and has red auxiliary laces as an option. The foundation sees a white midsole foundation on top of a gum outsole.
Image Credit: Nike
Key Themes Behind This Trend
- Low-cut Sneaker Trend
- The rise of the low-cut sneaker has disruptive innovation opportunities, including exploring new materials for the upper base and experimenting with unique colorways and patterns.
- Patent Leather Material Trend
- The use of patent leather for sneaker overlays is a disruptive innovation opportunity, as it creates a contrasting shine and texture on the upper that can be combined with various colors.
- Mosaic Pattern Trend
- The use of mismatching mosaic patterns on insole lining is a disruptive innovation opportunity that adds an unexpected element of fun and customization to the sneaker design.
Where This Applies
- Sportswear
- Sportswear companies can take advantage of the low-cut sneaker trend and experiment with new materials, colors, and patterns for their footwear designs.
- Fashion Retail
- Fashion retailers can benefit from the patent leather trend by incorporating patent leather into their shoe collections, creating a bold statement and fashionable ensemble for customers.
- Custom Sneaker Design
- Custom sneaker designers can incorporate the mosaic pattern trend into their creations, offering customers a unique and personalized sneaker design option.
