Not every man is a Casanova in the bedroom and the Lick This app acknowledges this fact while providing a playful solution. It provides a number of exercises that help train the tongue in the art of giving oral pleasure to a woman. From flicking a light switch to turning a crank, what makes Lick This unique is that it requires users to physically lick their smartphone screen to practice.
Developed by San Francisco-based studio Club Sexy Time, which works at Goodby, Silverstein & Partners, the Lick This app is not necessarily meant to make people better lovers. Instead, co-creator Chris Allick states, "Do we think it's an interesting approach to human computer interaction and making people think about their sexuality and maybe start a conversation? Totes."
Why This Trend Is Growing
- Interactive Sex Education
- The Lick This app demonstrates a trend toward interactive apps that provide practical training in sexual techniques.
- Gamified Learning
- Lick This utilizes gamification to make the learning experience more engaging and playful, setting a trend in the realm of sexual education.
- Technological Sensory Training
- The app's use of smartphone screens as a training tool highlights a trend of leveraging technology to enhance sensory experiences.
Industries Being Reshaped
- Sexual Wellness
- The Lick This app creates opportunities for the sexual wellness industry to develop innovative tech-enabled products and services for self-improvement and education.
- Mobile App Development
- The success of Lick This suggests a disruptive opportunity for app developers to create interactive and gamified experiences for sexual education and exploration.
- Human-computer Interaction
- The Lick This app showcases the potential for human-computer interaction to facilitate conversations around sexuality and promote understanding and self-discovery.
