Laidback Extra-Comfy Boots

The Levi's RVN 75 Boots Update a Classic Silhouette

The Levi's RVN 75 Boots have been unveiled as a new take on the classic The Raven style from 1975 to offer consumers with an ultra-comfy way to finish their favorite outfits. The shoes are characterized by their figurative and literal relaxed aesthetic, which positions them as being like a pair of worn-in Levi's jeans for the feet. The boots come in dark brown, natural tan and black color options, and are crafted using different leathers according to the shade.

The Levi's RVN 75 Boots are available now via the brand's online store where shoppers can pick them up for £185 per pair. The rustic design of the footwear makes it great for autumnal wear when consumers shift to richer, more substantial shoe styles.

Image Credit: Levi’s

Relaxed Aesthetic Footwear
Brands can offer ultra-comfy footwear with a relaxed aesthetic, giving a new twist on classic silhouettes.
Worn-in Footwear
Crafting shoes with different leathers and materials can give a 'worn-in' feel to the footwear.
Autumnal Footwear
Shifting to richer, more substantial shoe styles during autumn can offer new sales opportunities.

Sectors Adopting This

Footwear Industry
Innovate in the footwear industry to provide comfortable yet trendy options that can be worn year-round.
Fashion Industry
Fashion retailers can add new fall collections with footwear that features a worn-in style and a relaxed aesthetic.
E-commerce Industry
E-commerce platforms can expand sales by partnering with shoe brands that provide seasonal and trend-focused footwear to their customer base.
SCORE
5.1 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 70%
Activity 70%
Freshness 14%