The LEGO® White Noise Spotify Album Offers Hours of Sensory Sounds
Michael Hemsworth — September 30, 2021 — Marketing
References: open.spotify & yankodesign
The LEGO® White Noise Spotify album is a new auditory experience from the building block toy brand that will provide avid makers and toy enthusiasts alike with the ability to enjoy some soothing play-inspired sounds.
The album is available for streaming on Spotify and consists of six tracks that are each 30-minutes in length, and are each focused on a different sound experience one would hear when using the building block toys. The various tracks create something of an ASMR experience for adult listeners to enjoy as they are brought back to their childhood days of playing with the building block toys.
The LEGO® White Noise Spotify album is likely to be welcomed by avid fans of the brand's toys and makes the perfect background noise when working or relaxing.
The album is available for streaming on Spotify and consists of six tracks that are each 30-minutes in length, and are each focused on a different sound experience one would hear when using the building block toys. The various tracks create something of an ASMR experience for adult listeners to enjoy as they are brought back to their childhood days of playing with the building block toys.
The LEGO® White Noise Spotify album is likely to be welcomed by avid fans of the brand's toys and makes the perfect background noise when working or relaxing.
Trend Themes
1. Sensory Experience Albums - Opportunities for brands to create sensory experience albums for customers looking for relaxation or focus through sound.
2. Nostalgic ASMR - Opportunities for businesses to create ASMR experiences that tap into nostalgic feelings and memories for adult consumers.
3. Branded Audio Content - Opportunities for brands to create audio content as a marketing tool to engage their audience through unique and innovative listening experiences.
Industry Implications
1. Toy Industry - Innovation opportunities for toy companies to explore ASMR experiences that complement their product offerings and enhance the overall brand experience.
2. Music Streaming Industry - Opportunities for music streaming services to collaborate with brands and create exclusive audio content, expanding their library of offerings and catering to niche audiences.
3. Marketing and Advertising Industry - Opportunities for companies to leverage audio content as a marketing tool and create unique and engaging listening experiences for customers.
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