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Customizable Virtual Islands

Players Can Now Create Their Own LEGO Islands in Fortnite

— March 21, 2024 — Life-Stages
Fans of all ages who have enjoyed exploring the LEGO Group’s new LEGO Islands in Fortnite can now make the most of LEGO Elements and brand assets in Fortnite Creative and Unreal Editor for Fortnite. These additions to UEFN make it possible for creators to assemble their own LEGO Islands, opening up boundless ways to bring ideas from their imagination to life.

All creators who are members of the Island Creator Program can make the most of LEGO Templates, props, consumables and items, and visiting players will appear in the LEGO Minifigures style.

To get Island Creator Program members started, there are four island templates to kick-start the design process. Three feature pre-built domes and one is a blank canvas for creating a LEGO-inspired world from scratch with UEFN tools.
Trend Themes
1. Customizable Virtual Islands - Unlocking new creative opportunities for players to design unique worlds within gaming environments.
2. Lego-inspired Virtual Branding - Integrating recognizable LEGO Elements and brand assets into virtual spaces for enhanced user experiences.
3. Collaborative Virtual Creation Platforms - Facilitating community-driven virtual world building through accessible tools and templates.
Industry Implications
1. Gaming and Entertainment - Exploring ways to merge physical toy experiences with virtual gaming realms to engage diverse audiences.
2. Virtual Design Tools - Incorporating customizable elements and templates in virtual design platforms to empower user creativity.
3. Digital Marketing and Branding - Leveraging virtual world integrations for innovative brand promotion and interactive consumer engagement.
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