Ideas
Explore the world's #1 largest database of ideas and innovations, with 474,955 inspiring examples.
Trend Reports
Discover why 1,276 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 305,548 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,276 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 305,548 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,223 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 474,955 cutting edge ideas.

Penetrating Homeless Portraits

Lee Jeffries' Homeless Photography makes a Powerful Statement

— July 16, 2014 — Fashion
Manchester-based photographer Lee Jeffries' latest series, titled 'Homeless,' is incredibly powerful.

Jefferies travels the world, intent on bringing the stories of this marginalized group to light. In order to gain his subject's trust, Jeffries will spend anywhere from a couple of hours to several days in their company, relieving them of the crippling loneliness that often accompanies homelessness.

The photographs, which are so detailed they look like they've been drawn in charcoal, are somber, but not without hope. Jefferies pays special attention on the eyes, revealing the intense emotional truths that are often hidden or overlooked. His subject's fixated gazes might make some uncomfortable, for more often than not, the homeless are reduced to public spectacle, looked at with curiosity, rather than accountability.
Trend Themes
1. Homeless Advocacy - There is an opportunity for companies to invest in homeless advocacy programs that aims to help homeless people transition into stable living conditions and providing them with the necessary resources to thrive.
2. Emotive Marketing - Companies can explore the use of emotive marketing strategies that accurately depict the plight of the homeless to create brand loyalty and consumer trust.
3. Social Responsibility - Businesses can incorporate social responsibility into their core practices by partnering with homeless shelters to provide better living conditions for the homeless and to help them access the resources they need to get back on their feet.
Industry Implications
1. Marketing & Advertising - Marketing and advertising agencies can use their expertise to create campaigns that bring the stories of homeless people to a wider audience and drive donations and support for nonprofit organizations that help the homeless.
2. Technology - Technological innovations such as mobile apps and wearables can be developed to connect homeless people with resources such as job opportunities, temporary housing, and basic necessities such as food and clothing.
3. Social Services - Social service agencies can utilize Jeffries' technique of spending time with the homeless to truly understand their needs and provide better and more effective services.
4.1
Score
Popularity
Activity
Freshness