Overnight is a smartphone app, developed by Asher Hunt, that is designed to make it easier for people to find last-minute accommodations that can range from a humble couch to a private bedroom to an entire home.
This app appears to bring together some of the most desirable features of Airbnb and Hotel Tonight. It currently has about 4,000 hosts on board. Users can download the app and then provide their phone number and government-issued identification for verification purposes. They can then see accommodations near them, filter them depending on their specifications and budget and then request a stay. Hosts are given the option of accepting or rejecting requests as they please.
The Overnight app caters to an increasingly mobile generation that is more likely than ever to require last-minute accommodations.
Key Themes Behind This Trend
- Last-minute Accommodation Apps
- Developing a smartphone app that makes it easier for people to find last-minute accommodations is a disruptive opportunity in the hospitality industry.
- On-demand Verification
- Incorporating on-demand verification using government-issued identification could be a disruptive innovation opportunity in the digital identification industry.
- Mobile Generation Accommodations
- Designing accommodations that cater to an increasingly mobile generation could be a disruptive opportunity in the hospitality industry.
Where This Applies
- Hospitality
- The Overnight app is disrupting the hospitality industry by providing a way for people to find last-minute accommodations.
- Digital Identification
- Developing an on-demand verification system for digital identification could be a disruptive opportunity in the identification industry.
- Mobile Technology
- Designing mobile accommodations that cater to an increasingly mobile generation could be a disruptive opportunity in the travel and hospitality industry.
