Kosterina Extra Virgin Deodorant is gentle, effective and aluminum-free, and it sets itself apart within the clean deodorant space with the brand's signature extra virgin olive oil as a key ingredient. The fresh scents of lavender, rosemary and lemon were selected to virtually transport users directly to the Mediterranean seaside, and the formula glides on to prevent wetness and odors.
The brand's signature extra virgin olive oil is early-harvested and imported from Greece and it is said to have "an exceptionally high polyphenol content (over 450 mg) and helps to neutralize free radicals before DNA damage in skin cells occur while hydrating the skin and protecting skin's own moisture barrier." Other star ingredients in the deodorizing formula are coconut oil and arrowroot powder, which is not only absorbent but packed with vitamins and minerals.
What Makes This Trend Stand Out
- Olive Oil Deodorants
- The use of olive oil in deodorants is a novel concept gaining popularity for its natural, moisturizing and antiperspirant properties.
- Clean Beauty
- The trend towards clean beauty is pushing for natural, effective and safe personal care products, creating room for innovation and sustainability.
- Multi-functional Products
- The demand for multi-functional personal care products, combining deodorizing, moisturizing and skin-protecting benefits, is driving innovation in the personal care industry.
Sectors Adopting This
- Personal Care
- The personal care industry is experiencing a shift towards natural, safe and effective ingredients, creating an opportunity for brands to offer innovative products such as olive oil deodorants.
- Agriculture
- The increasing demand for high-quality, sustainably sourced olive oil for use in personal care and beauty products is driving innovation and growth in the agriculture industry.
- Tourism
- The trend towards using Mediterranean scents and ingredients in personal care products such as olive oil deodorants is creating an opportunity for the tourism industry to market authentic cultural experiences and products.
