TV Series-Inspired Chunky Footwear

KOI Presents a Capsule Full of Tellytubby-Themed Footwear

Manchester-based vegan footwear imprint KOI introduces its new range of footwear that highlights the beloved characters from Tellytubbies. This includes the silhouettes of heeled goth boots, chunky shapes, and more for a rugged design language contrasted by the characters. The entire collection of juxtaposing footwear is now available for pre-orders.

Some of the designs include the Naughty Noo Noo Boots in a chunky shape or the Tira Mary Janes silhouette that is inspired by Laa Laa. Po and Tinky Winky are also notable influences across some of the footwear, with motifs that nod to then including their heads and tonal palette. The Noo Noo is seen with a vibrant tonal palette and an additional strap that wraps around the forefoot.

Image Credit: KOI

Tv-inspired Footwear
There is an opportunity to disrupt the fashion industry with footwear inspired by popular TV series.
Chunky Footwear
There is potential for disruptive innovation by creating more bold and chunky footwear designs.
Juxtaposing Design Language
The use of contrasting elements in design can be a disruptive trend that can be applied across various industries.

Industries Being Reshaped

Fashion
The fashion industry can benefit from incorporating popular TV series-inspired designs in their products to attract niche markets.
Entertainment
Entertainment companies can collaborate with fashion brands to create merchandise inspired by their popular TV shows and movies.
Retail
Retail industries can take advantage of the growing trend of chunky footwear and introduce products that cater to this demand.
SCORE
3.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 44%
Activity 45%
Freshness 15%