Rothy is a footwear brand that utilizes water bottle waste to create knitted plastic flats that are stylish, comfortable and eco-friendly. The shoes are specially designed to repurpose the plastic in a way that is wearable and friendly to the environment by converting the material into filament fibre that can then be woven together to create the exterior of a shoe.
The flats come in an array of styles and colors that are incredibly modern and fashionable. The material is fabricated using upcycled plastic collected from drinking containers. The manufacturing process is waste-free and takes six minutes to knit the thin plastic fibres into a pair of shoes. The footwear varies from rounded toe to sleeker pointed toe designs to suit a variety of tastes.