The Knightsbridge Luxury Hotel Pret-A-Portea SS2010 collection will have you drooling over both desserts and high-fashion items. Based on the Spring/Summer 2010 collection of clothing, shoes and accessories, the featured drinks, cookies and other little treats are a great way to merge your two loves into one.
Including the famous Chanel clogs from this summer's collection, these awesome sweets will lure even those prepping their bikini bods to hit the beach.
Implications - Modern consumers are looking for ways to stay classic despite the number of contemporary styles emerging. Products that feature a more subdued aesthetic are appealing to those who want to be reminded of simpler times.
Key Themes Behind This Trend
- Fashionable Desserts
- Combining fashion and food in a unique way to appeal to the modern consumer.
- Classic Aesthetics
- Offering products with a subdued, classic aesthetic that appeals to nostalgia.
- Brand Collaboration
- Partnering with fashion brands to create unique products and experiences.
Where This Applies
- Hospitality
- Hotels and restaurants can offer unique experiences by combining food and fashion.
- Fashion
- Fashion brands can expand their reach and offerings by collaborating with food and beverage companies.
- Food and Beverage
- Incorporating fashion-themed, high-end products into their menus or packaged products can appeal to a broader audience.
