Klorane, a beauty brand that specializes in hair, face, and body products that make use of plant-inspired formulas, recently unveiled its new 'SOS Serum With Peony,' which is currently available from retailers like NET-A-PORTER for just $10 USD.
The formula comes packaged in a convenient spray pump bottle, making it easy to control the amount of product that's used for every application. To use the product, consumers simply spray the formula onto their towel-dried hair, or their scalp when it's dry, and then massage it in. In order to see the best results, Klorane recommends that consumers use it for seven days consecutively. With this, the formula will help to relieve dry and itchy scalps, while nourishing the hair in effect.
What's Driving This Trend
- Plant-based Beauty Products
- There is an opportunity for businesses to create more skin, hair, and body care solutions that make use of plant-based ingredients for added health benefits.
- Convenient Packaging
- The market is ripe for companies to create more hair and beauty products with easily controllable packaging, like spray pumps and similar mechanisms.
- Multi-use Products
- There is a rising trend of consumers seeking multi-use beauty and hair care products that are convenient, effective, and economical in maintaining their daily care routines.
Who This Affects Most
- Beauty and Personal Care
- Companies and innovators in the beauty and personal care industry can explore more plant-based formulations and multi-use packaging to make their products more effective and efficient for consumers.
- Packaging and Design
- Packaging designers and manufacturers have an opportunity to develop more innovative and easy-to-use containers and sprays for hair and beauty products.
- Sustainability and Eco-beauty
- There is a growing demand for eco-friendly, sustainable, and organic beauty products in the market, which creates an opportunity for businesses to explore more eco-friendly ingredients and packaging options.
