On-the-Go QSR Chicken Pies

The KFC Handheld Pot Pie is Being Tested in Select Markets

The KFC Handheld Pot Pie is being test marketed by the brand as a convenient take on the classic chicken pot pie to give customers an alternative way to enjoy the meal this season.

The menu item starts off with a flaky pastry crust that's filled with fried chicken, potatoes, peas and carrots in a savory sauce to give it a rich, satisfying taste and texture. The handheld pie can be enjoyed on its own or as part of a combo meal to make it well-suited for a variety of dining occasions.

The KFC Handheld Pot Pie is being offered at select locations in Georgia, South Carolina, Alabama and Rhode Island, and could see a wider release, depending on how it performs with customers.

Image Credit: KFC

Convenient Comfort Foods
Conveniently packaged comfort foods offer a modern twist on classic meals, appealing to busy consumers seeking nostalgic flavors without the time commitment.
Handheld Gourmet Experiences
Handheld gourmet experiences transform traditional meals into portable dining options, tapping into the demand for on-the-go quality and indulgence.
Quick-service Innovation
Quick-service restaurants are innovating with portable meal options, reflecting the shift towards mobility and convenience in the fast-food sector.

Where This Applies

Fast Food
The fast food industry is increasingly focusing on portable, easy-to-eat options to cater to the demands of consumers with a fast-paced lifestyle.
Food Packaging
Advancements in food packaging are crucial for developing products like handheld pies, which require materials that maintain freshness and portability.
Frozen Foods
The frozen foods sector is poised to capitalize on the trend towards convenient, home-ready meal solutions that mimic quick-service innovations.
SCORE
9.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 99%
Activity 100%
Freshness 78%

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