Epic Games in continuing its virtual concert series on 'Fortnite' into 2021, with popular DJ and record producer Kaskade set to take the stage next.
This time, Epic Games is also partnering with Houseparty to bring the show to more fans who don't play Fortnite, allowing trance-lovers on both platforms to join in on the fun. Fortnite players can enter the Party Royale space within the game to see the live show, whereas Houseparty attendees just need to open up the video chat app on the day of the concert and connect to the video player, where they can watch the show with up to eight friends at a time.
Fans can see the live show on March 26th at 8PM ET, and can also catch a rerun the following day at 9AM and 2PM.
Image Credit: Epic Games
What's Driving This Trend
- Virtual Concert Series
- Virtual concert series continue to gain momentum, offering new opportunities for live entertainment experiences.
- Cross-platform Integration
- Partnerships between different platforms offer the potential for expanding audiences and reaching new markets.
- In-game Advertising
- Live in-game experiences provide an innovative platform for advertising and brand partnerships.
Who This Affects Most
- Gaming
- Innovative virtual experiences like live in-game concerts provide new opportunities for gaming companies to engage users and offer unique experiences.
- Music
- Virtual concerts provide new revenue streams and fan engagement opportunities for musicians and concert promoters.
- Marketing and Advertising
- In-game advertising offers a unique opportunity for brands to reach consumers in an engaging and interactive way.
