Juvenile Fashion

Miharayasuhiro's Ankle Length Trousers

Miharayasuhiro's Spring/Summer 2009 collection consisted of high-waisted, ankle length trousers in shades of cool grays, denim jeans and cargo vests layered over longer button downs.

The Spring/Summer collection also included informal trousers with denim waistlines that made for very unique and unusual embellishments. These trousers created a false layering affect that was both trendy and fashionable. There were also faded, water-stained jeans and blazers that gave the garments an edgy, “used” effect.

Miharayasuhiro's 2009 collection, with the faded denim, false layers, and ankle length trousers has a very hip and trendy juvenile appeal.

Denim Embellishments
There is an opportunity for brands to create unique and unusual embellishments using denim waistlines.
Faded and Water-stained Effect
Brands can explore creating a range of garments with faded and water-stained effects for an edgy and 'used' appeal.
Ankle Length Trousers
The popularity of ankle length trousers presents an opportunity for designers to offer trendy and fashionable options.

Sectors Adopting This

Fashion Design
Fashion designers can incorporate denim embellishments and faded/water-stained effects into their collections to appeal to the juvenile market.
Retail
Retailers can stock ankle length trousers to cater to the demand for trendy and fashionable bottoms.
Apparel Manufacturing
Manufacturers can explore producing denim waistlines for trousers as unique and unusual embellishments.
SCORE
2.0 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 49%
Activity 4%
Freshness 8%