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Web Searching Side Bars

'Juice' Firefox Plug-In

— November 5, 2008 — Pop Culture
Juice is a new Firefox browser plug-in that was just released for public beta testing at the end of October.

Juice allows you to highlight a keyword or phrase and by moving it just a touch (dragging not necessary), Juice opens up a sidebar full of related links from web, images, news, videos and blogs powered by Google.

Implications - The comprehensiveness of a web search today is becoming a major factor in the success of any online company. Despite Google taking the lead, many online companies are still trying their hand at enhancing user experience. Firefox is just one of the players in the web arena crossing boundaries and entering new frontiers, giving Google something to be worried about in the process.
Trend Themes
1. Enhanced Web Search - The trend of developing tools like Juice that provide comprehensive search results is disrupting the online search industry.
2. User Experience Enhancement - Improving user experience through features like Juice's sidebar is creating opportunities for innovation in web browsing.
3. Competition in Web Arena - The entry of Firefox into the web arena with features like Juice is challenging incumbent players like Google, prompting them to innovate further.
Industry Implications
1. Online Search - The online search industry is being disrupted by tools like Juice that provide a more comprehensive search experience.
2. Web Browsing - Innovations like Juice's sidebar are revolutionizing the web browsing industry by enhancing user experience.
3. Browser Development - The development of new features like Juice's sidebar by browser companies like Firefox is reshaping the industry and driving competition.
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