You as An Action Figure

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Japanese Toy Company Puts Your Face on Superhero Body

— August 2, 2009 — Business
Japanese toymaker Bandai Co. is making you into an action figure. ‘Jibun Damashii,’ the customized dolls, were unveiled at the Tokyo Toy Show in July. Send the company a photo of yourself and they will recreate your mug onto a lifelike action figure face. 

According to the ‘Jibun Damashii’ website, the first installment is a sort of futuristic green ant-man who rides an optional superbike motorcycle.

You can be a plastic-fantastic superhero. Imagine the kids with pumped up versions of their parents as action figures. How cool.

Trend Themes

  1. Custom Action Figures — The trend of creating customized action figures that resemble individuals offers a unique way to personalize toys and tap into nostalgia.
  2. Personalized Collectibles — The demand for personalized collectibles, such as action figures with faces of real people, presents an opportunity for businesses to offer unique and customized products.
  3. Technological Personalization — The use of technology to customize and create lifelike action figures with personalized features represents a disruptive innovation in the toy industry.

Industry Implications

  1. Toy Manufacturing — The toy manufacturing industry can explore the production of customized action figures as a new market segment to cater to consumers' desire for personalized toys.
  2. Collectibles Market — The collectibles market can expand its offerings by incorporating personalized action figures, allowing collectors to showcase unique and one-of-a-kind items.
  3. 3D Printing — The 3D printing industry can collaborate with toy manufacturers to develop efficient processes for creating personalized action figures, leveraging the growing demand for customized products.
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