Kansas-based husband-and-wife design duo Bryan and Andrea Ring use decommissioned road signs and license plates, along with various other reclaimed materials, to create these funky eco-chic accessories.
Inspired by urban street art, the work of these savvy metalsmiths include pieces such as Roger the Skull, a pendant made from a “No Dumping” sign, and the City Bird necklace, made out of a stop sign and a license plate.
Hats off to the Rings for giving raw unconventional materials a beautiful new life!
Why This Trend Is Growing
- Eco-fashion
- Utilizing reclaimed materials to create fashion accessories is a disruptive innovation opportunity for sustainable fashion brands.
- Upcycling
- The trend of using decommissioned road signs and license plates to create jewelry presents an opportunity for upcycling companies to innovate with new products.
- Street Art-inspired Fashion
- There is an opportunity for fashion brands to capitalize on the trend of urban street art and create accessories inspired by this unique style.
Industries Being Reshaped
- Fashion
- Fashion brands can utilize reclaimed materials to create eco-friendly accessories that appeal to eco-conscious consumers.
- Upcycling
- Upcycling companies can specialize in creating jewelry and other accessories using decommissioned road signs and license plates, offering a unique and sustainable product to consumers.
- Street Art
- Art and design companies can capitalize on the trend of street art by creating fashionable accessories inspired by urban street art.
