Jean Couvreur has produced the magnificent Pagode Lamp that turns the concept of a lamp on its head. The lamp cover is shell-like and allows light to filter through. This aesthetically compelling piece of design will be on showcase at Paris Design week.
The Pagode Lamp by Jean Couvreur is very much in line with the interior designer's innovative aesthetic eye. To get a better sense of the range of Couvreur's work, have a gander at his personal website.
Implications - Youth consumers have a strong penchant for new design and unfamiliar forms. This stems from a backlash against irony and appropriating from previous generations. Companies should consider how to create new forms in order to foster a more meaningful relationship with this demographic.
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