Jay Shells is a New York City artist who recently asked citizens of the city to pick up after their pets with this creative poster. The poster features a dog pooping and even offers onlookers biodegradable bags for handling the waste.
Jay Shells is the artist behind the Subway Etiquette project, a series of pamphlets with instructions on how to behave on the city's subways. Jay Shells’ anti-dog poop are a great example of how one person can use art to rally for change. This is change we can believe in, people.
Key Themes Behind This Trend
- Art for Activism
- The use of art and creative messaging as a means of advocating for social change by inspiring action.
- Environmental Awareness Campaigns
- Creative campaigns and initiatives focused on raising awareness and inspiring action around environmental issues.
- Community-led Behavior Change
- Engaging members of a community in efforts to change behavior and promote responsible actions and behaviors.
Where This Applies
- Art and Design
- Opportunities for artists, designers and other creative professionals to leverage their skills and talents to create change.
- Environmental Organizations
- Organizations focused on environmental conservation, sustainability, and advocacy.
- Advertising and Marketing
- Opportunities for businesses and brands to create messaging and campaigns aimed at promoting responsible actions and behaviors.
