A Tokyo-based designer who goes by the named 'cineca' makes Japanese snacks in the likes of worldly cinema. He handcrafts candy based on the epic moments and scenes in certain movies.
Each creation is completely edible and includes everything from edible trees to edible butterflies. The series includes candy inspired by the 2007 Polish film 'Time to Die' dubbed 'ki ki ki,' which translates to "tree, tree, tree" and candy that mimic properties of the film adaptations of 'The Diving Bell and the Butterfly' and the 2008 French film 'Seraphine.'
Many of the sweets are currently on display at the Rectohall in Shibuya, Tokyo. However, if you are a candy lover, you best stay clear of the exhibit just in case you get temped to chow down on one.
What Makes This Trend Stand Out
- Edible Cinema
- Creating edible snacks based on iconic movies presents opportunities for immersive dining experiences and cross-promotional collaborations with film studios.
- Culinary Artistry
- Combining culinary skills with artistic design opens up possibilities for creating visually stunning and delicious edible creations.
- Nostalgic Food Experiences
- Recreating beloved movie moments through edible treats taps into consumers' desire for nostalgic experiences and presents opportunities for themed events and pop-up shops.
Sectors Adopting This
- Food and Beverage
- The food and beverage industry can explore partnerships with filmmakers and designers to create unique movie-inspired snacks and capitalize on the growing demand for experiential dining.
- Entertainment
- The entertainment industry can leverage edible cinema as a marketing tool to promote films, enhance immersive experiences, and engage fans through unique collaborations.
- Art and Design
- Art and design industries can embrace the fusion of culinary and artistic skills to create innovative edible artworks, attracting both food enthusiasts and art lovers.
