Ja Rule Launches a Premium Alexander Valley Wine Label
Kanesa David — June 21, 2023 — Lifestyle
References: rosevinecellars & thedrinksbusiness
American rapper Ja Rule is entering the world of premium wines with the debut of his very own Rose Vine Cellars brand. The new wine arrives as the result of a partnership between Ja Rule, Wines That Rock, and Ross Reedy, director of winemaking at Truett Hurst winery and VML Wines.
The brand's first wine is a Cabernet Sauvignon with “rich notes of blackcurrant, cherry and dark chocolate, all balanced with velvety tannins.” It features 60-year-old vines from Alexander Valley, a wine appellation located in Sonoma County, California. Cabernet Sauvignon has also been aged for 24 months in French Oak wine barrels, which influence the flavor and color of the brew.
“This launch is near and dear to my heart; one of my favourite things to do after a long day is pour myself a nice glass of wine,” said Ja Rule. "This collab with wine master Ross Reedy and Wines That Rock is something we’ve spent a lot of time on because we wanted it to be perfect [...],”
Image Credit: Rose Vine Cellars
The brand's first wine is a Cabernet Sauvignon with “rich notes of blackcurrant, cherry and dark chocolate, all balanced with velvety tannins.” It features 60-year-old vines from Alexander Valley, a wine appellation located in Sonoma County, California. Cabernet Sauvignon has also been aged for 24 months in French Oak wine barrels, which influence the flavor and color of the brew.
“This launch is near and dear to my heart; one of my favourite things to do after a long day is pour myself a nice glass of wine,” said Ja Rule. "This collab with wine master Ross Reedy and Wines That Rock is something we’ve spent a lot of time on because we wanted it to be perfect [...],”
Image Credit: Rose Vine Cellars
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