American outdoors wear brand Timberland has teamed up with the U.K.-based clothing rental platform HURR to launch its first-ever rentable clothing collection. The new Fall/Winter 2021 rental collection represents a broader move by the brand to promote conscious consumerism.
Founded in 2017, HURR has been on a mission to curb the impact of fast fashion by working closely with major brands, providing them with a sustainable method for releasing their clothing. Timberland's partnership with HURR marks the company's first foray into the growing market of rental-based fashion.
The collection itself includes a wide range of styles and garments including puffer jackets, camo sweaters, fleece zip-ups, and more. All of the items will be offered to shoppers for a four-day rental with prices starting at approximately $23 USD.
Image Credit: Timberland