Human Habit, an online fashion brand that's based out of New York City, recently released a campaign that highlights its unconventional graphic designs.
Dubbed 'Wear What You Want,' the video shows male and female muses posing in the brand's versatile clothing. Many of the pieces feature geometrical graphics, which cover the fabric in a fluid form. Others show a collage of different images -- blending figures from classical art with contemporary elements.
In addition to these are vibrant pixelated structures, wavy portraits and hypnotic combinations of shapes. All in all, the apparel has a three-dimensional look that captivates any who look at it. Oversized cuts and sleek fabrics help the futuristic aesthetic that Human Form strives for as well.
Key Themes Behind This Trend
- Three-dimensional Apparel
- Online fashion brands can create more campaigns showcasing unconventional graphic designs to create a futuristic aesthetic for their clothing.
- Geometrical Graphics on Fabric
- More online retail stores can add more distinct geometrical graphics to their fashion line to captivate more consumers.
- Oversized Cuts and Sleek Fabrics
- Online fashion brands can capitalize on mixing oversized cuts and sleek fabrics together in creating futuristic fashion apparel.
Where This Applies
- Online Fashion Retail
- Online fashion retail stores can take advantage of the potential created by different three-dimensional apparel campaigns for their style line to capture the attention of customers.
- Graphic Design
- Graphic designers can work with online retail stores to create eccentric and unique graphics that capture customer attention.
- Clothing Manufacturing
- Clothing manufacturers can exploit the possibilities of unique fashion apparel, especially oversized cuts and sleek fabric designs, in crafting three-dimensional fashion products.
