Hand-Enveloping Smartphones

The Huawei Ascend Mate Measures a Full 6.1 Inches

Samsung Galaxy Note II fans, take notice: The Huawei Ascend Mate is coming for the title of the world's largest phone. The Chinese smartphone maker recently revealed its latest offering at an in-store event, a few weeks ahead of the phone's "official" debut at CES 2013 in Las Vegas. The massive smartphone measures 6.1 inches and has a full HD 1920x1080 display.

Powering the Huawei Ascend Mate is a 1.8GHz quad core processor and powering its processor is a 4,000mAh battery. Smartphones have recently been getting more massive, with the recently released Galaxy Note II leading the way in the United States. There is no word on whether or not Huawei will bring its new phone to the US, but it did announce a price tag of $480. Check out the video to see the Huawei Ascend Mate in action.

Increasing Smartphone Screen Sizes
The trend towards larger smartphone screens continues, creating demand for new ways to interact with and display information on mobile devices.
High-resolution Smartphone Displays
Consumers expect smartphones with increasingly high resolution displays, driving innovation in screen technology and manufacturing.
High-capacity Smartphone Batteries
As smartphone usage becomes more demanding, there is a growing need for high-capacity batteries that can power devices for longer periods of time.

Sectors Adopting This

Smartphone Manufacturing
Companies that manufacture smartphones will have a competitive edge by focusing on developing technology for larger screens, high-resolution displays, and high-capacity batteries.
Mobile App Development
Developers can create new and innovative apps that take advantage of the increased screen size and resolution of smartphones, as well as finding ways to reduce battery consumption.
Mobile Accessories
Accessory manufacturers can capitalize on the trend towards larger smartphones by developing new cases, stands, and other accessories that can improve the user experience and take advantage of the increased screen size.
SCORE
4.0 out of 10
GENDER
70% Men30% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 46%
Activity 65%
Freshness 8%