Tokyo-based fashion designer Sneakerwolf introduces the expansive HOMETOWN collection full of staple silhouettes adorned with calligraphic accents that reference a plethora of international cities. The capsule is set to be a part of his brand 'The Wolf in Sheep's Clothing.'
This marks the label's sixth collection and it highlights five major cities around the globe -- New York, Paris, Los Angeles, London, and Tokyo. The silhouettes in the range are simple, made up of long sleeve tops, tees, pants, and hoodies. The color palette is just as simple with a base of either black, white, or gray as the foundation before it is adorned in graphics. The colorful prints include bright teal, dark red, purple, orange, and more to pop against the muted foundation.
Image Credit: Sneakerwolf
Key Themes Behind This Trend
- City-referenced Apparel
- Opportunity for fashion brands to create apparel collections that incorporate calligraphic accents referencing international cities.
- Staple Silhouettes
- Potential for fashion designers to focus on creating simple silhouettes for versatile and timeless looks.
- Graphic Prints
- Potential for innovative prints that use bold and contrasting colors to enhance the visual impact of apparel.
Where This Applies
- Fashion
- Fashion brands can explore incorporating calligraphic accents and city references into their apparel collections.
- Graphic Design
- Graphic designers can collaborate with fashion brands to create unique and eye-catching prints for apparel.
- Streetwear
- Streetwear brands can embrace the trend of city-referenced apparel to cater to the urban fashion market.
