Fashionable Holographic Coats

Anrealage Plays with Light-Sensitive Fabrics for its Fall 2018 Line

Entitled 'Prism,' the Fall 2018 Ready-to-Wear collection by Anrealage mixes seemingly simple outerwear designs that pop up as ethereal holographic coats in dark lit spaces. Embracing the philosophy that what one perceives has the potentiality to be wrong, in conjunction with the scientific phenomenon of the relationship between light and prisms, Anrealage's collection contributes to a definite trajectory in high fashion. That is, a strive for experimental materials that engage the audience and motivate surreal questions.

The holographic coats appear ordinary in a well-lit environment. Their see-through fabric highlights the prismatic patterns underneath. However, once darkness settles in, the dreamy alien aesthetic of the material really stands out. Reminiscent of Maison Margiela's phone-encouraging holographic Fall 2018 couture, the Anrealage Fall 2018 Ready-to-Wear builds bridges between state-dependent perception with fashion-forward holographic coats.

Photo Credits: Luca Tombolini

Light-sensitive Fabrics
Opportunity for developing innovative clothing materials that change appearance based on lighting conditions.
Ethereal Holographic Coats
The rise of fashion items that transform into dreamy and futuristic designs in dark environments.
Experimental Materials in Fashion
A shift towards using unconventional materials that engage audiences and provoke surrealistic experiences.

Sectors Adopting This

Fashion
Fashion brands can explore the use of light-sensitive fabrics and holographic designs to create unique and captivating clothing items.
Textile Manufacturing
The production of light-sensitive fabrics and holographic coatings presents opportunities for textile manufacturers to offer innovative materials to fashion designers.
Interior Design
Interior designers can incorporate light-sensitive fabrics and holographic elements into their projects to create visually striking and transformative spaces.
SCORE
3.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 81%
Activity 27%
Freshness 8%